by Tabitha DeSeranno | Oct 1, 2025 | Brand Clarity + Confidence
Let’s talk about this whole idea of ‘authentic branding’ for a second… it is everywhere. It’s in Instagram bios, on agency websites, and plastered across every marketing podcast you’ve listened to this year. But if you’re like most service-based...
by Tabitha DeSeranno | Sep 17, 2025 | Website Real Talk
First Impressions Matter (And Your Homepage Is Making One) Here’s a stat that might make your stomach drop: 75% of people judge your business credibility based on your website design alone. Yep, you read that right. Think about it: when you discover someone new...
by Tabitha DeSeranno | Sep 10, 2025 | Website Real Talk
You built a website because you wanted to look professional. You wanted an online space that felt like home for your business… something that reflected your personality, showed off your work, and made your dream clients say, “This is the one I want to hire.” But...
by Tabitha DeSeranno | Apr 30, 2025 | Behind the Scenes, Brand Clarity + Confidence
“I know my brand doesn’t feel like me anymore… but I don’t know what needs to change.” If you’ve ever said something like that (or even just felt it deep in your gut), you’re not alone and you’re not off-base. You’ve grown, evolved, raised your rates, honed your...
by Tabitha DeSeranno | Apr 19, 2025 | Brand Clarity + Confidence
Have you ever opened a Google Doc, tried to write a caption or update your website, and suddenly thought: “Ugh. This doesn’t even sound like me.” You delete, rewrite, reword and somehow, the more “professional” it sounds, the less like you it feels. Before you know...
